Only Heap reliably captures every user behavior in your entire cross-platform customer journey, uses data science to pinpoint key moments of friction, then cues session replays so you can watch the exact moments of conversion, friction, and more.

> With Mixpanel, there’s a cost built into managing tracking code, up front cost of development resources, time lost going back and forth building tracking requirements and real mental overhead for the product team. Heap allows my entire team to be data-driven without the hassle.
> — Bill Farrell  
> Director of Product

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### Autocapture Show tooltip

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### Manual Capture Show tooltip

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### Visual Labeling Show tooltip

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### Automatic Data Labeling

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### Live Data Feed

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### Retroactivity Show tooltip

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### Funnels with automated data science

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### Segmentation and Cohorts

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### Session View Show tooltip

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### Engagement Matrix Show tooltip

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### Acquisition Analysis Show tooltip

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### Retention

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### Journeys with automated data science Show tooltip

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### Influence Analysis

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### OOTB Dashboards & Templates

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### Heatmaps

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### Session replay

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### Rage clicks

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### Connect Show tooltip

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### Mobile Cross-Platform Analysis

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### Shopify integration

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### Page and session metrics

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### What does Heap do Homepage

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“I simultaneously installed the Mixpanel and Heap scripts. Ten minutes later, we’re getting all of this data in Heap, and nothing in the others. Heap just worked.”

**Alan D’Souza**

Director of Product Analytics

“Heap allows our A/B testing program to move quickly and confidently. Mixpanel couldn’t keep up.”

**Milena Court**

Senior Product Manager

**Heap is part of the Contentsquare group.** Together, bringing you complete insights across the entire journey, so you can deliver the right digital experiences.